

Grief literacy is so much more than education.
In a grief-avoidant culture, grief literacy is an intervention.
Our donors understand that youth are ready to talk about grief. And youth need The Kind of people who are ready to join them.
It takes
The Kind.

Our ambitious mission is powered by people.



The Kind of people who choose to show up.
The Kind of people who stay when it’s hard.
The Kind of people who believe grief matters.
Grief literacy is so much more than education. In a grief-avoidant culture, grief literacy is an intervention.
Youth are ready to talk about grief. Let's show what happens when we join them.
The Kind of support that changes futures

Grief is one cause with big lifelong impacts.
Let’s show what can change when we invest in youth grief literacy.

Strengthening mental health
Building coping skills for grieving youth, a group at a higher risk of depression, loneliness, and stress.
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Sustaining academic success
Enabling support for grieving students, who are more likely to struggle with focus, attendance, and performance.
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Building connection
Unlocking the power of peer-to-peer connection and youth advocacy, to support a lasting cultural shift.
A lifelong impact
Equip over 9000 youth each year with essential coping skills that stay for life.
Capability in crisis
Help us respond quickly when an urgent need hits our communities.
Enriched programming
Advance innovative approaches that reimagine grief education.
The power of monthly
The Kind of support fuelling a grief literacy movement.
A lifelong impact
Equip over 9000 youth each year with essential coping skills that stay for life.
Capability in crisis
Help us respond quickly when an urgent need hits our communities.
Enriched programming
Advance innovative approaches that reimagine grief education.
Muirrean's Story
When Muirrean's grandfather chose MAID (medical assistance in dying), she came to us for support.
Finding community gave Muirrean a place to share her story and turn something difficult into the reason others feel less isolated.
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Speaking up about her story has been a big part of her healing journey.


“If we all talked about grief we’d live in a society where pain isn’t something to hide, and healing isn’t something you do alone.”
-Muirrean, 19

Muirrean's Story
Muirrean is a bright student and track athlete, who was making plans to study neuroscience in university when her grandfather chose MAID (Medical Assistance in Dying), an option for those suffering with incurable conditions to voluntarily end life. "MAID grief was like nothing I've ever been through. It was so confusing because I felt bad for feeling happy that someone had a choice over how they died." That's when Muirrean began joining our youth events. Being with peers that were also grieving gave her a place where it was safe to share what she was going through. She went from feeling understood to finding her voice: acting as a speaker at events and sharing her story on our podcast. She was also supported by our monthly donors. Their continual help fuels the platforms youth can use to speak up, like our podcast and special events. For Muirrean, speaking up was about making the kind of world she wanted to live in: "If we all talked about grief we’d live in a society where pain isn’t something to hide, and healing isn’t something you do alone." Muirrean recently made the transition to university, where she joined the track team and is following her academic passions.
Muirrean's Story
Prove the power of monthly support

Prove the power of monthly support




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